Workflows

A collection of work spanning more than a decade

A collection of work spanning more than a decade

A collection of work spanning more than a decade

Did you know?

I was once jailed in Mozambique for refusing to pay a bribe. This is a collection of things I have designed and photos I have taken.

I was once jailed in Mozambique for refusing to pay a bribe. This is a collection of things I have designed and photos I have taken.

I was once jailed in Mozambique for refusing to pay a bribe. This is a collection of things I have designed and photos I have taken.

Logo

Logo

Adaptable identity

Adaptable identity

Adaptable identity

Datacebo's logo versatility is showcased in its various forms. Each adaptation maintains our core identity while being flexible for different mediums, ensuring brand consistency in a dynamic digital landscape

Datacebo's logo versatility is showcased in its various forms. Each adaptation maintains our core identity while being flexible for different mediums, ensuring brand consistency in a dynamic digital landscape

Datacebo's logo versatility is showcased in its various forms. Each adaptation maintains our core identity while being flexible for different mediums, ensuring brand consistency in a dynamic digital landscape

Color Palette

Vibrant and versatile

The color palette was carefully chosen to represent our brand's dynamism and creativity. The primary colors are bold and energetic, while the secondary colors provide a harmonious balance.

Typography

Typography

Clarity meets style

Clarity meets style

Clarity meets style

Cern, Datacebo's chosen typeface, blends contemporary aesthetics with functional design. It's a versatile font that ensures readability and consistency across all communications.

Cern, Datacebo's chosen typeface, blends contemporary aesthetics with functional design. It's a versatile font that ensures readability and consistency across all communications.

Cern, Datacebo's chosen typeface, blends contemporary aesthetics with functional design. It's a versatile font that ensures readability and consistency across all communications.

Typographic style

Typographic style

Typographic style

Diverse expressions

Diverse Expressions

Diverse expressions

The range of typography styles available in Cern allowed Datacebo to tell their brand story with flexibility and flair. From bold announcements to nuanced messaging, their typography is a key aspect of their visual identity.

The range of typography styles available in Cern allowed Datacebo to tell their brand story with flexibility and flair. From bold announcements to nuanced messaging, their typography is a key aspect of their visual identity.

The range of typography styles available in Cern allowed Datacebo to tell their brand story with flexibility and flair. From bold announcements to nuanced messaging, their typography is a key aspect of their visual identity.

Outcome

$8.5M

$8.5M

$8.5M

FUNDING ROUND

NEW

NEW

NEW

KEY PARTNERSHIPS WITH ACCENTURE AND NSF

Simplifying complexity

Simplifying complexity

Simplifying complexity

Translating DataCebo's advanced offerings into a compelling, clear value proposition

Translating DataCebo's advanced offerings into a compelling, clear value proposition

Translating DataCebo's advanced offerings into a compelling, clear value proposition

In the journey to evolve DataCebo’s brand, a collaborative spirit and a focus on simplification have been the cornerstones of success.

  • Integrated team approach: My engagement with DataCebo’s leadership, including the CEO and VP, alongside data scientists and engineers, was pivotal to embodying the company's innovative spirit in a cohesive brand message.

  • Value proposition refinement: The synthesis of complex ideas into an accessible value proposition highlighted the importance of clarity, especially in a field as specialized as machine learning and synthetic data.

  • Targeted messaging: Understanding the perspective and needs of data professionals allowed us to tailor communications that resonate specifically with scientists and engineers, making complex concepts relatable and clear.

Next case study

Major Healthcare Player

Digital Pharmacy

Digital Pharmacy

Digital Pharmacy

Digital Pharmacy

Digital Pharmacy

Always open for new opportunities

Want to collab on a project together?

Always open for new opportunities

Want to collab on a project together?

Always open for new opportunities

Want to collab on a project together?

Always open for new opportunities

Want to collab on a project together?